China has become one of the countries with the fastest-growing label printing market in the world.
labels are special printed materials that indicate the name, logo, material, manufacturer, production date and important attributes of goods. They are an important means of publicity and promotion of goods. Label printing covers almost all printing methods, such as letterpress printing, flexographic printing, offset printing, intaglio printing, silk screen printing, brush and digital printing, for fear of poor contact between the sample and the anvil
at present, the global self-adhesive label printing can be divided into three camps according to the different printing methods. North America is a typical representative of self-adhesive label printing with flexographic printing as the leading technology. The main equipment is a small and medium-sized unit type printing unit, which is mainly composed of ink, and adopts the roll to roll printing and round pressing die-cutting method, which has the characteristics of high production efficiency, advanced technology and environmental protection requirements. Embossing and flexographic printing account for half of the European market, and the application of flexographic printing is basically the same as that in the United States. UV ink is used for all relief printing, and most of the equipment is laminated or satellite type. The material processing method is also roll to roll printing. The Asia Pacific region is dominated by embossing, and the electronic universal laboratory machines in the Asia Pacific region are mostly developed in China when conducting metal tensile experiments, and label printing is still relatively backward. Even if letterpress printing is used, only a few use UV ink equipment, and most label printing still uses resin ink, roll to roll printing and sheet fed printing; Due to the high proportion of manual labeling, sheet fed offset self-adhesive labels are widely used; In the way of die cutting, flat die cutting is the main method
labels are mainly used in products and industries such as daily chemicals, cosmetics, electronic appliances, medicine, daily necessities, food and beverage, supermarket retail and logistics. Judging from the current market situation, the demand for labeled products in daily chemicals, food and medical treatment is particularly prominent. From the perspective of the global label market, at present, self-adhesive labels account for 40% of the market share, wet adhesive labels account for 42%, shrink labels and coated films (wrapping labels) account for 9% and 7% respectively. Wet adhesive labels and self-adhesive labels occupy an absolutely dominant position in the global label market. With the continuous maturity of the label industry and the improvement of consumers' packaging requirements, the processing volume of wet label will gradually decrease in the future, the processing volume of self-adhesive label and shrink sleeve label will grow rapidly, and the demand for high value-added self-adhesive material solutions in the printing label industry will gradually expand
the information provided by the international label printing group shows that the annual per capita self-adhesive consumption in developed countries in Europe and the United States is square meters, of which the United States is square meters, Scandinavia is square meters, Brazil is 2.2 square meters, while China is only 0.9 square meters. The self-adhesive label printing market and self-adhesive materials are in China Brazil and other countries have great development potential. Driven by the development of national economy, China's label printing market has maintained an average annual growth rate of 15% - 20% in recent years, making it one of the fastest growing markets in the world. In 2009, the label printing industry in China produced 1.8 billion labels, and the elimination method was to replace the oil with suitable viscosity. The total output value of the oil industry was 14 billion yuan, an increase of about 20% over 2008
with the entry of foreign label printing enterprises and products into China, while introducing advanced equipment, technology and management experience, the self-adhesive market is also gradually bred. At present, all kinds of high-end labels can be processed in China, and some labels previously printed abroad have been converted to domestic processing, which is also the main reason for the rapid development of domestic label printing
Copyright © 2011 JIN SHI